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Having fun making money
These clever Minnesotans
turned their hobbies into businesses
By Jim Jones/Staff Writer

If you have a hobby and you're thinking of turning it into a business. Welcome!

There's a certain kind of validation in being able to create something that people will buy.

You might have a hobby crafting wood products, creating and designing greeting cards, doing needlepoint, painting, making candles, building guitars or violins.  You've put a lot of TLC into your work. Perhaps the time has come to consider turning that hobby into a business.

Hobbyists - turned - entrepreneurs come from all socioeconomic groups.  Some are female executives.  They've hit the glass ceiling and bailed out.  Others are people who are making a lot of money, but they're just plain sick of their jobs and want out.  Still others have lost their jobs because of acquisitions, mergers or downscaling and couldn't find another.

"there are two things afoot here," says Carol Ross, senior vice president of the New York based American Craft council.  "There's the straight - out decision: I'm going to make a business out of this.  Other people back into it."   They do something and it "sort of pushes the ball and it begins to roll and suddenly they find themselves in business," almost by accident.

"There's a lot of interest in it," says George Saumweber, small business development specialist for the Small Business Administration.  The SBA receives many calls from people who have a hobby that has simply grown out of control.

When you're ready to cross the line from hobbyist to entrepreneur, you can find help at the University of St. Thomas' Small Business Development Center.  Dick Daly, business advisor for the center, said they offer help with the business plan, and with assessing what your startup needs are.  In some cases they help with marketing assistance and refer entrepreneurs to other sources of help.

You are most apt to succeed if you have worked part time on the idea - in the basement or garage for awhile.

Magic

John Hughes, former math teacher, now Hondo the Magician.

It wasn't exactly sleight-of- hand, but after nine years of  teaching high school math at Cretin High, John Hughes made his job disappear. Now he's carving out a living- at six figures a year- as a magical emcee, doing little skits to introduce speakers and bridge different segments of training, motivational and sales programs for major corporations.  "I realized that what I was doing to magic and math could be extended into the business world," said Hughes 39.  "It was the math teaching career coupled with my skills as a magician that propelled me into what I now do, what I call "Magic with a message."

-reprinted with permission from the Star-Tribune

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